Nakupsionline.cz logo

Nakupsionline.cz

The Everyman
Retail·Online Grocery Store·nakupsionline.cz

Serves Local residents in Písek and surrounding areas

Open SansReliableConvenientLocalPractical11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

ConvenienceCommunityAccessibilityCustomer Service

Color Intelligence

Nakupsionline.cz anchors on a muted Blue (#c4d3d9) as their primary brand signal, paired with Yellow (#dad036), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#c4d3d9

Primary

#dad036

Secondary

#9bb4bf

Accent

#216091

Accent

#819cae

Accent

#e85c84

Accent

cool palette(2w/4c)Blue · Yellow · Pink

Typography

Headings set in Oswald (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
OswaldHeadingsSans Serif
Aa
Arialsecondary_headingSans Serif
Aa
RobotonavigationSans Serif

Logo Anatomy

Nakupsionline.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean.

Type

Combination Mark

Primary Shape

round

Contains

Icon + Text

Complexity

5/10

modernclean

Brand Character

Nakupsionline.cz is warm and approachable, energetic and passionate, simply spoken and accessible.

Warmth
80%
Enthusiasm
75%
Confidence
65%
Urgency
45%
Formality
40%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

direct

Signature Words

nakupujteonlinepohodlí domovadovezemePísek

Design Playbook

Photography

product, lifestyle

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on WordPress, active on 1 social platform.

Built withWordPress
Social
facebook

Market Presence

Local market, headquartered in Písek, CZ.

Origin

CZ

Headquarters

Písek, CZ

Market Scope

local

Languages

cs

Nakupsionline.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Nakupsionline.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: round

Complexity50%
modernclean

Brand Codes

Descriptive Naming

Naming ConventionSupporting

The brand name directly translates to 'Shop Online,' clearly indicating the business model.

Consistency90%
WebsiteSocial
ActiveOccasional

Vivid Blue

Signature ColorSupporting

Used for primary calls to action and links, drawing attention to key interactive elements.

Consistency70%
Website
ActiveOccasional

Nakupujte z pohodlí domova

CatchphraseSupporting

Emphasizes the convenience of shopping from home.

Consistency80%
WebsiteSocial
ActiveOccasional

Shopping cart icon

Illustration Style CodeSupporting

A shopping cart icon with rounded shapes and bright colors, used in the logo and as a general motif.

Consistency90%
Website
ActiveOccasional

Delivery truck icon

Illustration Style CodeSupporting

A simple, flat-style delivery truck icon with rounded edges and a light blue color scheme.

Consistency80%
Website
ActiveOccasional

Headset icon

Illustration Style CodeSupporting

A simple, flat-style headset icon with rounded edges and a light blue color scheme.

Consistency80%
Website
ActiveOccasional

Price tag icon

Illustration Style CodeSupporting

A simple, flat-style price tag icon with rounded edges and a light blue color scheme.

Consistency80%
Website
ActiveOccasional

Nakupsionline.cz logo

Illustration Style CodeSupporting

A shopping cart filled with colorful groceries, rendered in a simple, flat style with rounded edges.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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