Nepeta logo

Nepeta

The Caregiver

Vítejte v malém voňavém ráji pro kočky 🐱🌿

Retail·Pet Supplies·nepeta.cz

Serves Cat owners who want high-quality, natural toys for their pets

Source Sans 3PlayfulCaringNaturalFriendly10/12 intel

What Drives Them

🤝
The Caregiver

Puts people first. Builds trust through genuine care.

QualityWell-beingSustainabilityCraftsmanship

Color Intelligence

Nepeta anchors on a vivid Pink (#fd2cb2) as their primary brand signal, paired with Pink (#ee3d97), and accented by Pink. The palette leans warm — inviting and energetic.

#fd2cb2

Primary

#ee3d97

Secondary

#ff01ff

Accent

#eb059a

Accent

#000000

Background

#e2e2e2

Accent

warm palette(5w/0c)Pink · Gray

Typography

Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
Source Sans 3BodySans Serif
Aa
Exo 2HeadingsSans Serif
Aa
Arialsecondary_headingSans Serif
Aa
ArialUISans Serif
Aa
Source Sans 3navigationSans Serif

Logo Anatomy

Nepeta uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Nepeta is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate and simply spoken and accessible.

Warmth
90%
Enthusiasm
85%
Confidence
75%
Humor
65%
Urgency
30%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

playful

Signature Words

kočkyšantykozlíkuparťákvoňavém

Design Playbook

Photography

Product Photography, Lifestyle

Lighting

Natural

Color Treatment

Vibrant

Icons

Flat

Navigation

Dropdown

Call to Action

Rounded

Spacing

Comfortable

Hero Approach

Image Carousel

Digital Footprint

Built on Shoptet.

Built withShoptet

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

Nepeta is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Nepeta. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Bright Pink

Signature ColorSupporting

Used in the logo and as an accent color throughout the website.

Consistency85%
WebsiteSocial
ActiveOccasional

Cat

MascotSupporting

Implied mascot, as the brand focuses on cat products.

Consistency70%
WebsiteSocial
ActiveOccasional

Source Sans 3

Typography CodeSupporting

Modern and clean font used for body text, contributing to a friendly feel.

Consistency90%
Website
ActiveOccasional

malém voňavém ráji pro kočky

CatchphraseSupporting

Used in the title and description.

Consistency90%
WebsiteSocial
ActiveOccasional

Nepeta Font

Typography CodeSupporting

The word "nepeta" is written in a distinctive, rounded, sans-serif font with unique letterforms, particularly the 'e' and 'a'.

Consistency90%
Website
ActiveOccasional

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