
Rybářské Potřeby Neufish
The Everyman“Vítejte v našem obchodě”
Serves Fishing enthusiasts
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Rybářské Potřeby Neufish anchors on Green (#80ae51) as their primary brand signal, paired with Green (#466a35), and accented by Green. The palette leans cool — projecting trust and professionalism.
#80ae51
Primary
#466a35
Secondary
#d5e2d2
Accent
#a1c293
Accent
#1fa617
Accent
#1f1e3b
Background
Typography
3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Rybářské Potřeby Neufish uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: natural, modern, clean.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
Rybářské Potřeby Neufish is authoritative and decisive, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
product, outdoor
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on Shoptet.
Market Presence
Local market, based in CZ.
CZ
local
cs
Rybářské Potřeby Neufish is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Rybářské Potřeby Neufish. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants

Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Forest Green
Used for accents and headings, conveying a sense of nature and outdoors.
Open Sans
Used for body text, providing a clean and readable experience.
Carp Illustration
A stylized green carp illustration with white outlines is used as a logo.
Blocky Font
A blocky, geometric font is used for the "NEU FISH" text.
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