NOVAKART.CZ
The InnocentWhat Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
and accented by Gray. The palette leans warm — inviting and energetic.
#040404
Text
#fdfdfd
Background
#c5c6c4
Accent
#212120
Text
#4b4c48
Text
#878b7c
Accent
Typography
Headings set in Verdana (a sans-serif — clean, modern, and optimized for digital), body in Calibri (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
NOVAKART.CZ is formal and professional, authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Brand Codes
Novák Josef
The business is named after the founder.
Colored lines
Thin vertical lines in green, yellow, red, and blue appear at the bottom of the website.
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