Novitim
The Ruler“Důvěryhodná personální agentura.”
Serves Companies seeking talent
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Novitim anchors on a vivid Blue (#00abae) as their primary brand signal, paired with Blue (#00ffff), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#00abae
Primary
#00ffff
Secondary
#abb8c3
Accent
#579af6
Accent
#7bdcb5
Accent
#ffcb70
Accent
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Nunito Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Novitim uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, professional.
Combination Mark
abstract
Icon + Text
5/10
Brand Character
Novitim is authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
corporate, professional
natural
full_color
flat
top
rounded
balanced
image
Digital Footprint
Built on WordPress, active on 4 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoPrimary shape: abstract
Brand Codes
00abae
Teal color used prominently in the logo and website design.
Nunito Sans
Modern and clean font used for headings and body text.
Profesionální nábor a výběr zaměstnanců
Repeated phrase emphasizing their core service.
Starburst
A white starburst shape with rounded points is used as a visual element.
Rounded Sans-Serif
The brand uses a rounded sans-serif typeface for its name and tagline.
Social Media Intelligence
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