OBLAST
The InnocentServes Local residents and tourists interested in cultural events
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
OBLAST emphasizes community, art, tradition, and culture, with a personality that is traditional, cultural, local, and artistic. The high nostalgia score and key brand codes related to heritage and cultural symbols further support this positioning.
Color Intelligence
OBLAST anchors on Blue (#326bae) as their primary brand signal, paired with Blue (#43525a), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#326bae
Primary
#43525a
Secondary
#5c9dc4
Accent
#5f7483
Accent
#222a2c
Background
#000001
Background
Typography
Single-font system — disciplined and consistent.
Logo Anatomy
Brand Character
OBLAST communicates with a balanced, middle-of-the-road voice.
third
high_school
direct
Design Playbook
Digital Footprint
.
Market Presence
Local market, headquartered in Telč, CZ.
CZ
Telč, CZ
local
cs
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Brand Codes
Traditional Events
Focus on traditional cultural events and exhibitions.
Židovský Hřbitov Exhibitions
Traditional exhibitions held at the Jewish Cemetery in Telč.
Poster Typography
The poster uses a bold, sans-serif typeface for the names and titles, and a smaller, lighter font for the details.
Gear Illustration
The poster features an illustration of gears, suggesting a theme of time or mechanics.
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