Oční optika OPTILUX Duo
The EverymanServes Individuals seeking eye care and eyewear
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Oční optika OPTILUX Duo anchors on a vivid Orange (#cc3200) as their primary brand signal. The palette leans warm — inviting and energetic.
#cc3200
Primary
#dedfdd
Background
#000000
Background
#83847b
Background
#fdfdfd
Background
#c3c7c1
Background
Typography
Headings set in Roboto Slab (a slab serif — bold and impactful, blending tradition with modern punch), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Oční optika OPTILUX Duo uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, professional.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
Oční optika OPTILUX Duo is warm and approachable.
first_plural
high_school
direct
Signature Words
Design Playbook
product, lifestyle
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, headquartered in Chrudim, CZ.
CZ
Chrudim, CZ
local
cs
Oční optika OPTILUX Duo is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Oční optika OPTILUX Duo. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoPrimary shape: rectangle
Brand Codes
Family Business
Highlights being a family business for over 30 years.
Burnt Orange
Used in the logo and as accents throughout the website.
Roboto Slab
Used for headings, giving a modern yet approachable feel.
30 Years of Tradition
Emphasizes their long-standing presence in Chrudim.
Optilux logo
The Optilux logo features a sans-serif font with a stylized 'X' that uses a teal color.
Clean, bright interior
The photography style features bright, clean interior shots of the Optilux store.
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