Oční optika Skala logo

Oční optika Skala

The Caregiver

Oční lékař - certifikovaný optometrista 80 % brýlí vyrobíme do druhého dne!

Healthcare·Eye Care·est. 2017·ocnioptikapraha.cz

Serves Individuals seeking eye care and eyewear

RalewayProfessionalReliableHelpfulModern11/12 intel

What Drives Them

🤝
The Caregiver

Puts people first. Builds trust through genuine care.

QualityExpertiseCustomer ServiceInnovation

Color Intelligence

Oční optika Skala anchors on Yellow (#e8e7cf) as their primary brand signal, paired with Green (#49a91c), and accented by Green. The palette leans warm — inviting and energetic.

#e8e7cf

Primary

#49a91c

Secondary

#bbbfb1

Accent

#7d7d7d

Accent

#fdfdfd

Background

#91a28d

Accent

warm palette(3w/1c)Yellow · Green · Gray

Typography

Headings set in optik-skala (a display face — designed for headlines and visual impact), body in Raleway (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
RalewayBodySans Serif
Aa
optik-skalaHeadingsDisplay
Aa
Helvetica Neuesecondary_headingSans Serif

Logo Anatomy

Oční optika Skala uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Oční optika Skala is formal and professional, warm and approachable.

Warmth
75%
Formality
68%
Confidence
62%
Enthusiasm
55%
Technicality
42%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

optikazrakubrýlekontaktní čočkyvyšetření

Design Playbook

No design patterns detected

Digital Footprint

.

Market Presence

Local market, headquartered in Prague, CZ.

Origin

CZ

Headquarters

Prague, CZ

Market Scope

local

Languages

cs

Oční optika Skala is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Oční optika Skala. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Light Beige #e8e7cf

Signature ColorSupporting

Used as a background color on several sections of the website.

Consistency70%
Website
ActiveOccasional

Raleway

Typography CodeSupporting

Used for headings and body text, providing a clean and modern look.

Consistency90%
Website
ActiveOccasional

Descriptive Service Names

Naming ConventionSupporting

Naming services directly related to eye care, such as 'vyšetření zraku' (eye exam).

Consistency80%
Website
ActiveOccasional

Binocular Logo

Signature ShapeSupporting

The logo features a stylized binocular shape, representing the optical focus of the brand.

Consistency90%
Website
ActiveOccasional

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