Pasáž Slunce logo

Pasáž Slunce

The Everyman

OC Slunce Obchodní pasáž Slunce

Retail·Shopping Center·ocslunce.cz

Serves Local residents of Uherské Hradiště and surrounding areas

GeorgiaFriendlyCommunity-focusedModernConvenient10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

CommunityVarietyAccessibilityModernity

Color Intelligence

Pasáž Slunce anchors on a vivid Orange (#fca400) as their primary brand signal, paired with Yellow (#ffff00), and accented by Yellow. The palette leans warm — inviting and energetic.

#fca400

Primary

#ffff00

Secondary

#af8606

Accent

#db8e00

Accent

#000000

Background

#7bdcb5

Accent

warm palette(5w/1c)Orange · Yellow · Green

Typography

Headings set in Open Sans (a sans-serif — clean, modern, and optimized for digital), body in Georgia (a serif — evoking tradition, authority, and print heritage). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.

Aa
GeorgiaBodySerif
Aa
Arialsecondary_headingSans Serif
Aa
Open SansHeadingsSans Serif
Aa
ConstantiaUISerif

Logo Anatomy

Pasáž Slunce uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, geometric.

Type

Combination Mark

Primary Shape

circle

Contains

Icon + Text

Complexity

5/10

moderncleangeometric

Brand Character

Pasáž Slunce is authoritative and decisive, energetic and passionate, simply spoken and accessible.

Enthusiasm
75%
Confidence
70%
Warmth
65%
Formality
55%
Urgency
30%
Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

obchodůslužebpasážcentrummoderní

Design Playbook

Photography

Lifestyle, Product, Event

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

top_navigation

Call to Action

rounded

Spacing

balanced

Hero Approach

slider

Digital Footprint

Built on WordPress, active on 3 social platforms.

Built withWordPress
Social
facebookinstagramlinkedin

Market Presence

Local market, headquartered in Uherské Hradiště, CZ.

Origin

CZ

Headquarters

Uherské Hradiště, CZ

Market Scope

local

Languages

cs

Pasáž Slunce is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Pasáž Slunce. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: circle

Complexity50%
moderncleangeometric

Brand Codes

Bright Yellow

Signature ColorSupporting

Used in the logo and as a highlight color throughout the website.

Consistency90%
WebsiteSocial
ActiveOccasional

OC Slunce

CatchphraseSupporting

Repeated throughout the website and in the domain name.

Consistency100%
WebsiteAdvertisingSocial
ActiveOccasional

Carousel Banners

Ux Pattern CodeSupporting

Prominent use of carousel banners to showcase different shops and services.

Consistency80%
Website
ActiveOccasional

Sun Symbol

Cultural SymbolSupporting

The sun symbol, likely referencing the name 'Pasáž Slunce' (Passage of the Sun), is used as a logo.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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