Okna Macek a.s.
The Ruler“„Nová zelená úsporám Light“ a „Oprav dům po babičce“”
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Okna Macek a.s. anchors on Blue (#d0e3f0) as their primary brand signal, paired with Blue (#1574b9), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#d0e3f0
Primary
#1574b9
Secondary
#90bdde
Accent
#599ccd
Accent
#bad7e8
Accent
#318dc8
Accent
Typography
Headings set in Poppins (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Okna Macek a.s. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Okna Macek a.s. is authoritative and decisive.
third
middle_school
urgent
Signature Words
Design Playbook
Digital Footprint
active on 1 social platform.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
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Logo Variants
Primary SVG
Primary LogoBrand Codes
Steel Blue
Used for the primary call-to-action buttons and headings, conveying trust and reliability.
Poppins
Used for headings and body text, providing a modern and readable feel.
60
Mention of 'Slevy až 60%!' (Discounts up to 60%)
Social Media Intelligence
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