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Oksecondhand.cz

The Everyman
Retail·Clothing·oksecondhand.cz

Serves Budget-conscious consumers

PT SansAffordablePracticalSustainableCommunity-focused10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

AffordabilitySustainabilityCommunityValue

Color Intelligence

Oksecondhand.cz anchors on a vivid Red (#ae190a) as their primary brand signal, and accented by Gray. The palette leans warm — inviting and energetic.

#e1e1e1

Accent

#cecece

Accent

#9c9c9c

Accent

#ffffff

Background

#585858

Accent

#ae190a

Primary

warm palette(6w/0c)Gray · Red

Typography

Headings set in Trebuchet MS (a sans-serif — clean, modern, and optimized for digital), body in PT Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
PT SansBodySans Serif
Aa
Trebuchet MSHeadingsSans Serif
Aa
Arialsecondary_headingSans Serif

Logo Anatomy

No logo detected

Brand Character

Oksecondhand.cz is authoritative and decisive.

Confidence
75%
Warmth
65%
Enthusiasm
65%
Formality
55%
Technicality
40%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

secondhandoblečení

Design Playbook

No design patterns detected

Digital Footprint

.

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

Oksecondhand.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Oksecondhand.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Brand Codes

Dark Red

Signature ColorSupporting

Used in the logo and some headings, conveying a sense of modern design.

Consistency85%
Website
ActiveOccasional

PT Sans

Typography CodeSupporting

Used for headings, adding a touch of elegance and tradition.

Consistency80%
Website
ActiveOccasional

Interlocking Gears

Signature ShapeSupporting

A logo featuring interlocking gears, suggesting a mechanism or system.

Consistency90%
Website
ActiveOccasional

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