Oční optika OliOptik
The EverymanServes Local residents seeking eye care and eyewear
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
The palette leans cool — projecting trust and professionalism.
#404040
Background
#8d8d8a
Background
#c9cccb
Background
#656665
Background
#b2b5b3
Background
#777977
Background
Typography
Headings set in Roboto (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Oční optika OliOptik is formal and professional, authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Product Photos, Lifestyle
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, headquartered in Železná Ruda, CZ.
CZ
Železná Ruda, CZ
local
cs
Oční optika OliOptik is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Oční optika OliOptik. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
#404040
Dark gray used for text and some design elements throughout the website.
Open Sans
Used for body text, creating a clean and readable feel.
Czech Language
The website is entirely in Czech, appealing to the local market.
Close-up hand work
Close-up photography of hands working on optical equipment, suggesting precision and craftsmanship.
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