Olšákovi.cz logo

Olšákovi.cz

The Everyman

Eshop dětského, dámského a pánského oblečení značek WOLF, KUGO, Dráče a mnoha dalších

Retail·Clothing·olsakovi.cz

Serves Families with children

NunitoReliablePracticalFamily-orientedFriendly10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

QualityAffordabilityFamilyCustomer Satisfaction

Color Intelligence

Olšákovi.cz anchors on Blue (#1a1937) as their primary brand signal, paired with Blue (#e5e8ea), and accented by Yellow. The palette leans warm — inviting and energetic.

#ffffff

Background

#1a1937

Primary

#000000

Background

#e5e8ea

Secondary

#ffc500

Accent

#cfcfcf

Accent

warm palette(4w/2c)Blue · Yellow · Gray

Typography

Headings set in var(--template-headings-font) (a sans-serif — clean, modern, and optimized for digital), body in Nunito (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
NunitoBodySans Serif
Aa
ArialUISans Serif
Aa
var(--template-font)navigationSans Serif
Aa
var(--template-headings-font)HeadingsSans Serif

Logo Anatomy

Olšákovi.cz uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Olšákovi.cz is warm and approachable, energetic and passionate, simply spoken and accessible.

Warmth
80%
Enthusiasm
75%
Confidence
65%
Formality
40%
Nostalgia
40%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

dětského oblečenídámského oblečenípánského oblečeníznaček WOLFznaček KUGO

Design Playbook

Photography

Product photography

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on Shoptet.

Built withShoptet

Market Presence

Nationwide presence, headquartered in Josefův Důl, CZ.

Origin

CZ

Headquarters

Josefův Důl, CZ

Market Scope

national

Languages

cs

Olšákovi.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Olšákovi.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

ffc500

Signature ColorSupporting

Bright yellow used for accents and calls to action.

Consistency80%
WebsiteSocial
ActiveOccasional

Nunito

Typography CodeSupporting

Used for headings and body text, providing a friendly and readable feel.

Consistency85%
WebsiteSocial
ActiveOccasional

Brand Names

Naming ConventionSupporting

Emphasis on well-known clothing brands like WOLF, KUGO, Dráče.

Consistency70%
WebsiteSocial
ActiveOccasional

Smiling Hop Figures

MascotSupporting

The logo features three smiling hop figures, suggesting a family or group, with a distinctive illustration style.

Consistency90%
Website
ActiveOccasional

Olšákovi.cz Font

Typography CodeSupporting

The brand name uses a specific, bold font with rounded edges, and a color scheme of pink and yellow.

Consistency80%
Website
ActiveOccasional

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