Optika Effatha logo

Optika Effatha

The Everyman
Retail·Optical Goods Store·est. 2003·optika-effatha.cz
Open SansReliableFriendlyProfessionalCustomer-focused10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

QualityCustomer serviceExpertiseIntegrity

Color Intelligence

Optika Effatha anchors on Pink (#831238) as their primary brand signal, paired with Pink (#6b122e), and accented by Pink. The palette leans warm — inviting and energetic.

#fcf8fa

Background

#831238

Primary

#383836

Text

#9e898c

Background

#6b122e

Secondary

#8f3457

Accent

warm palette(6w/0c)Pink · Gray · Red

Typography

Headings set in Roboto (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
Arialsecondary_headingSans Serif
Aa
RobotoHeadingsSans Serif

Logo Anatomy

Optika Effatha uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

5/10

modernclean

Brand Character

Optika Effatha is formal and professional, warm and approachable.

Warmth
78%
Formality
68%
Confidence
62%
Enthusiasm
52%
Technicality
45%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

direct

Signature Words

oční optikoptometriezábrus brýlíporadenstvíkvalitní obsluha

Design Playbook

Photography

product, lifestyle

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on WordPress, active on 1 social platform.

Built withWordPress
Social
facebook

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

Optika Effatha is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Optika Effatha. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: rectangle

Complexity50%
modernclean

Brand Codes

Manželé Kurucovi

Founder FigureSupporting

Founded by the Kuruc family, prominently mentioned on the 'O nás' page.

Consistency90%
WebsiteSocial
ActiveOccasional

Navy Blue

Signature ColorSupporting

Used in the logo and for key text elements.

Consistency85%
Website
ActiveOccasional

Established 2003

Heritage ElementSupporting

Mentioned in the 'O nás' section as the founding year.

Consistency95%
Website
ActiveOccasional

Effatha logo

Typography CodeSupporting

The logo features the word "Effatha" in a serif font, with "Oční optika" in a cursive script below.

Consistency90%
Website
ActiveOccasional

Glasses icon

Signature ShapeSupporting

The logo includes a stylized icon of eyeglasses.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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