Optika Ždánský
The EverymanWhat Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Optika Ždánský anchors on a vivid Blue (#0075ce) as their primary brand signal, and accented by Orange. The palette leans warm — inviting and energetic.
#0075ce
Primary
#e4ebef
Background
#ffffff
Surface
#000000
Text
#cbbba2
Accent
#3a3a3a
Text Alt
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Optika Ždánský is formal and professional, authoritative and decisive, warm and approachable.
third
high_school
direct
Signature Words
Design Playbook
product, lifestyle
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, headquartered in Brno, CZ.
CZ
Brno, CZ
local
cs
Optika Ždánský is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Optika Ždánský. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
30+ years
Mention of being a family-run optician for over 30 years.
Montserrat
Used for headings, creating a modern and professional feel.
Social Media Intelligence
More brands in Healthcare
Explore other brands in this industry to compare visual identities.
