Optika ZooM
The EverymanServes Individuals seeking vision correction and eye care services
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Optika ZooM anchors on a vivid Orange (#ff6602) as their primary brand signal, paired with Orange (#ff7b2f), and accented by Orange. The palette leans warm — inviting and energetic.
#ff6602
Primary
#ff7b2f
Secondary
#fffaf5
Background
#ffecdf
Accent
#fed4b7
Accent
#ffb35a
Accent
Typography
Headings set in Poppins (a sans-serif — clean, modern, and optimized for digital), body in Arimo (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Optika ZooM uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Optika ZooM is authoritative and decisive, warm and approachable, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
Optika ZooM is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Optika ZooM. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Bright Orange
Used in the logo and design elements, creating a sense of energy and visibility.
Poppins
Used for headings, conveying a modern and friendly feel.
ZooM logo
The ZooM logo features a stylized, rounded font with the two 'O's connected to form an infinity symbol.
Social Media Intelligence
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