OPTILUX s.r.o. logo

OPTILUX s.r.o.

The Ruler

Optilux - Dioptrické i sluneční brýle od zkušených optometristů

Retail·Eyewear Retailer·optilux.cz

Serves Individuals seeking quality eyewear and professional optometry services

proxima-novaProfessionalReliableCustomer-focusedModern11/12 intel

What Drives Them

👑
The Ruler

Organized and dependable. Creates order and stability.

QualityExpertiseCustomer ComfortTrustworthiness

Color Intelligence

OPTILUX s.r.o. anchors on Green (#16d24b) as their primary brand signal, paired with Green (#a0d7b0), and accented by Green. The palette leans cool — projecting trust and professionalism.

#16d24b

Primary

#fdfefe

Background

#a0d7b0

Secondary

#bddac6

Accent

#323232

Text

#050505

Text

cool palette(2w/4c)Green · Gray

Typography

Headings set in roc-grotesk (a sans-serif — clean, modern, and optimized for digital), body in proxima-nova (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
proxima-novaBodySans Serif
Aa
roc-groteskHeadingsSans Serif
Aa
Open Sanssecondary_headingSans Serif
Aa
ArialUISans Serif

Logo Anatomy

OPTILUX s.r.o. uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

OPTILUX s.r.o. is authoritative and decisive, warm and approachable.

Confidence
75%
Warmth
70%
Enthusiasm
65%
Formality
55%
Technicality
45%
Voice Person

first_plural

Reading Level

high_school

CTA Style

soft

Signature Words

Dioptrické brýlesluneční brýleoptometristů

Design Playbook

No design patterns detected

Digital Footprint

active on 2 social platforms.

Social
instagramfacebook

Market Presence

Local market, headquartered in Brno, CZ.

Origin

CZ

Headquarters

Brno, CZ

Market Scope

local

Languages

cs

OPTILUX s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by OPTILUX s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
IconText

Brand Codes

Light Green

Signature ColorSupporting

Used in the logo and website accents, #bad7c3.

Consistency80%
WebsiteSocial
ActiveOccasional

proxima-nova

Typography CodeSupporting

Used for headings, giving a modern, clean feel.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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