ORTO plus
The RulerServes Individuals seeking orthopedic or comfortable footwear
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
ORTO plus anchors on a vivid Red (#aa041f) as their primary brand signal, paired with Green (#0b860b), and accented by Green. The palette leans warm — inviting and energetic.
#aa041f
Primary
#0b860b
Secondary
#eaefe6
Accent
#69ae6a
Accent
#c76479
Accent
#e3dbd3
Accent
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
ORTO plus uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
ORTO plus is authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Product-focused, Lifestyle
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress, active on 4 social platforms.
Market Presence
Nationwide presence, headquartered in Valašské Klobouky, CZ.
CZ
Valašské Klobouky, CZ
national
cs
ORTO plus is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ORTO plus. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Deep Red
Uses #aa041f as a primary brand color.
ORTO plus
Uses 'ORTO' to signify orthopedic products.
Plus Sign
The ORTO logo features a plus sign, suggesting a focus on health or medical products.
Social Media Intelligence
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