Overoptic (Optika U Štíra)
The Ruler“Hledáte oční optiku a měření zraku v Plzni? Nechte si poradit od specialistů!”
Serves Individuals seeking eye care and eyewear in Plzeň
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Overoptic (Optika U Štíra) anchors on Blue (#473c6f) as their primary brand signal, paired with Blue (#00007c), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#473c6f
Primary
#00007c
Secondary
#002294
Accent
#0000a9
Accent
#000000
Background
#aeaeb6
Background
Typography
Headings set in Rubik (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Overoptic (Optika U Štíra) uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Overoptic (Optika U Štíra) is warm and approachable.
first_plural
high_school
direct
Signature Words
Design Playbook
Product, Lifestyle
natural
full_color
flat
dropdown
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, headquartered in Plzeň, CZ.
CZ
Plzeň, CZ
local
cs
Overoptic (Optika U Štíra) is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Overoptic (Optika U Štíra). All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Dark Blue
Used in the logo and throughout the website for links and headings.
Open Sans
Used for body text, creating a clean and readable feel.
Appointment Booking
Prominent online appointment booking system.
Overoptic logo
The Overoptic logo features an abstract, interconnected shape resembling a stylized eye or lens, rendered in a gradient of blue and purple.
Social Media Intelligence
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