What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Palkar.cz anchors on Orange (#735937) as their primary brand signal, paired with Orange (#3c311d), and accented by Gray. The palette leans warm — inviting and energetic.
#735937
Primary
#3c311d
Secondary
#b2b0a9
Accent
#48a20b
Accent
#867c57
Accent
#2e1f0f
Accent
Typography
Headings set in Nunito Sans (a sans-serif — clean, modern, and optimized for digital), body in font-eshoprychle (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
Palkar.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Palkar.cz is authoritative and decisive, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on Next.js, active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Palkar.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Palkar.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Olive Green
Used for accents and calls to action, associated with nature and pets.
Product categories
Clear and descriptive naming of product categories.
Lifestyle with dog
The photography style features a person relaxing outdoors with their dog, emphasizing a carefree lifestyle.
Orange circle
An orange circle with white text is used to highlight a specific feature, such as 'POCTIVÁ RUČNÍ VÝROBA'.
Social Media Intelligence
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