CK PALMERA
The Everyman“Vaše cestovní kancelář Palmera Žatec | Zájezdy do Ameriky”
Serves Travelers seeking organized tours and vacation packages
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
CK PALMERA anchors on Blue (#24394c) as their primary brand signal, paired with Red (#cd271c), and accented by Green. The palette leans warm — inviting and energetic.
#24394c
Primary
#cd271c
Secondary
#86c128
Accent
#646f1a
Accent
#8d8747
Accent
#e0e2e4
Accent
Typography
CK PALMERA uses Encode Sans Semi Condensed across both headings and body — a unified typographic voice. 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
CK PALMERA uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
CK PALMERA is authoritative and decisive, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
active on 1 social platform.
Market Presence
Local market, based in CZ.
CZ
local
cs
CK PALMERA is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by CK PALMERA. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Palmera
Evokes travel and exotic destinations.
Dark Blue #162e45
Used for the header and some text elements.
PALMERA logo font
The PALMERA logo uses a distinctive, rounded, sans-serif font with each letter in a different bright color (blue, yellow, green, red, purple).
Social Media Intelligence
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