Hotel Panorama
“nab�z�me ubytov�n� v Plzni, wellness, i kvalitn� gastronomii”
Serves Tourists and business travelers seeking relaxation and comfort
What Drives Them
Color Intelligence
Hotel Panorama anchors on Orange (#b07850) as their primary brand signal, paired with Orange (#5c3811), and accented by Gray. The palette leans warm — inviting and energetic.
#ffffff
Background
#000000
Background
#cfcfcf
Accent
#b07850
Primary
#5c3811
Secondary
#fd9a30
Accent
Typography
Headings set in AvenirNextCyr-Demi (a sans-serif — clean, modern, and optimized for digital), body in AvenirNextCyr-Regular (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Hotel Panorama uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Hotel Panorama is warm and approachable, simply spoken and accessible.
third
high_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on jQuery, active on 2 social platforms.
Market Presence
Local market, headquartered in Plzen, CZ.
CZ
Plzen, CZ
local
cs
Hotel Panorama is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Hotel Panorama. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
b07850
Brown color used for some of the website elements, providing a sense of warmth and hospitality.
AvenirNextCyr-Regular
Used for the main text, providing a modern and readable appearance.
Social Media Intelligence
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