Parfumic.cz
The EverymanServes General consumers interested in fragrances and cosmetics
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Parfumic.cz anchors on a vivid Blue (#055384) as their primary brand signal, paired with Blue (#60cbf1), and accented by Gray. The palette balances warm and cool tones.
#055384
Primary
#60cbf1
Secondary
#dcdada
Background
#f2f1f3
Accent
#cbcac7
Accent
#000000
Background
Typography
Headings set in Raleway (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Parfumic.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Parfumic.cz is authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Parfumic.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Parfumic.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#065385
Dark blue used for the logo and primary call-to-actions.
Raleway
Modern sans-serif font used for headings.
Parfumic
Name suggests a focus on perfumes.
Product close-ups
Close-up product photography with a shallow depth of field, highlighting the product details and ingredients.
Social Media Intelligence
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