Penzion Sluníčko
The EverymanServes Families and couples seeking a relaxing vacation in the mountains
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Penzion Sluníčko anchors on Red (#c02c2c) as their primary brand signal, paired with Red (#b85858), and accented by Red. The palette leans warm — inviting and energetic.
#c02c2c
Primary
#b85858
Secondary
#ddbfbe
Accent
#d08480
Accent
#f95122
Accent
#e03413
Accent
Typography
Headings set in Poppins (a sans-serif — clean, modern, and optimized for digital), body in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Penzion Sluníčko uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Penzion Sluníčko is warm and approachable, energetic and passionate, simply spoken and accessible.
third
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, based in CZ.
CZ
local
cs
Penzion Sluníčko is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Penzion Sluníčko. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Orange-Red
Used in the logo and as a primary accent color throughout the website.
Poppins
Used for headings, providing a modern and friendly look.
Mountains
References to the Krkonoše mountains and the surrounding nature.
Social Media Intelligence
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