PFANNER logo

PFANNER

The Innocent
Food & Beverage·Beverages·est. 1991·pfanner.cz
DM SansTraditionalReliableFamily-orientedApproachable10/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

QualityTraditionFamilySustainability

Color Intelligence

PFANNER anchors on a vivid Red (#e3051c) as their primary brand signal, paired with Red (#e94051), and accented by Red. The palette leans warm — inviting and energetic.

#e3051c

Primary

#fffdfe

Background

#e94051

Secondary

#f7b9bf

Accent

#ee2c37

Accent

#424244

Text

warm palette(5w/1c)Red · Gray

Typography

Headings set in Nohemi (a sans-serif — clean, modern, and optimized for digital), body in DM Sans (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
DM SansBodySans Serif
Aa
NohemiHeadingsSans Serif
Aa
Robotosecondary_headingSans Serif
Aa
ArialUISans Serif
Aa
Noto SansnavigationSans Serif

Logo Anatomy

PFANNER uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

PFANNER is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.

Confidence
80%
Enthusiasm
75%
Warmth
70%
Formality
50%
Nostalgia
40%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

Pfannerspolečnostzaloženakořenyrestauraci

Design Playbook

No design patterns detected

Digital Footprint

active on 2 social platforms.

Social
facebookinstagram

Market Presence

Nationwide presence, based in AT.

Origin

AT

Market Scope

national

Languages

cs

PFANNER is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by PFANNER. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
IconText

Brand Codes

E3051C

Signature ColorSupporting

Bright red used for the logo and product packaging.

Consistency90%
WebsiteAdvertisingSocial
ActiveOccasional

DM Sans

Typography CodeSupporting

Used for headings and body text, providing a modern and readable look.

Consistency80%
WebsiteSocial
ActiveOccasional

1856

Heritage ElementSupporting

The founding year of the original business is highlighted.

Consistency70%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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