Pipedrive
The Creator“Sales CRM & Pipeline Management Software”
Serves Sales professionals and teams
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
Pipedrive anchors on a vivid Green (#017737) as their primary brand signal, paired with Green (#8dc2a5), and accented by Green. The palette leans cool — projecting trust and professionalism.
#017737
Primary
#8dc2a5
Secondary
#c3dfd0
Accent
#439a6b
Accent
#f9fcfa
Background
#d7f9d3
Accent
Typography
Headings set in Haffer (a sans-serif — clean, modern, and optimized for digital), body in Inter (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Pipedrive uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, professional.
Combination Mark
abstract
Icon + Text
5/10
Brand Character
Pipedrive is authoritative and decisive, energetic and passionate.
third
high_school
urgent
Signature Words
Design Playbook
stock, business
natural
full_color
flat
Yes
top_fixed
rounded
generous
illustration
Digital Footprint
Built on Next.js, active on 4 social platforms.
Market Presence
Global presence, based in EE, communicating in 25 languages.
EE
global
en, x, fr, et, de, pt, es, it, ja, nl, ko, nb, pl, ru, fi, sv, tr, zh, lv, cs, id, uk, th, ro, hu
Pipedrive is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Pipedrive. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: abstract
Brand Codes
Forest Green (#017737)
Used for the logo and primary call-to-action buttons, conveying growth and success.
Inter
Used for body text, providing a clean and modern reading experience.
Sales CRM & Pipeline Management Software
Clearly defines the product and its purpose.
Social Media Intelligence
More brands in Software
Explore other brands in this industry to compare visual identities.
