Piruch.cz logo

Piruch.cz

The Everyman
Retail·Equestrian Supplies·piruch.cz

Serves Equestrian enthusiasts and horse owners

Fira SansReliablePracticalEnthusiasticCommunity-focused10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

QualityCustomer servicePassion for horsesCommunity

Color Intelligence

and accented by Gray. The palette leans warm — inviting and energetic.

#f7f7f7

Background

#414141

Text

#555555

Accent

#252525

Text

#d3d3d3

Accent

#000000

Background

warm palette(6w/0c)Gray

Typography

Piruch.cz uses Fira Sans across both headings and body — a sans-serif — clean, modern, and optimized for digital. 3 typeface families in play — a richer, more layered typographic system.

Aa
Fira SansBodySans Serif
Aa
Fira SansHeadingsSans Serif
Aa
WooCommerceUISans Serif
Aa
MenlocodeMonospace

Logo Anatomy

Piruch.cz uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Piruch.cz is warm and approachable, energetic and passionate.

Warmth
75%
Enthusiasm
70%
Confidence
65%
Formality
50%
Nostalgia
50%
Voice Person

first_plural

Reading Level

high_school

CTA Style

direct

Signature Words

Jezdecképotřebykonějezdectví

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress, active on 3 social platforms.

Built withWordPress
Social
facebookinstagramyoutube

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

Piruch.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Piruch.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Fira Sans

Typography CodeSupporting

Clean and readable font used throughout the site, providing a professional yet approachable feel.

Consistency80%
WebsiteSocial
ActiveOccasional

Horse Silhouette

Signature ShapeSupporting

A stylized white silhouette of a running horse is used as a visual element.

Consistency90%
Website
ActiveOccasional

Script Font

Typography CodeSupporting

A flowing, handwritten-style script font is used for the 'Piruch' text.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebookvideo.other

Dostihová a jezdecká stáj, potřeby pro koně - Piruch, Horni Nemci. 8 000 To se mi líbí · Mluví o tom (109) · Byli tady (115). se nachází na úpatí Bílých Karpat. Tato oblast zaručuje vynikající...

Instagram

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