Pivo Hroch Liberec
The InnocentServes Local residents and tourists interested in craft beer
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Pivo Hroch Liberec anchors on a vivid Yellow (#fbc907) as their primary brand signal, paired with Red (#621708), and accented by Orange. The palette leans warm — inviting and energetic.
#fbc907
Primary
#621708
Secondary
#b57810
Accent
#ead393
Accent
#a87a70
Accent
#906735
Accent
Typography
Headings set in Merriweather (a serif — evoking tradition, authority, and print heritage), body in Lora (a serif — evoking tradition, authority, and print heritage).
Logo Anatomy
Pivo Hroch Liberec uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Pivo Hroch Liberec is authoritative and decisive, warm and approachable, energetic and passionate — also playful and witty.
third
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
active on 1 social platform.
Market Presence
Local market, headquartered in Liberec, CZ.
CZ
Liberec, CZ
local
cs
Pivo Hroch Liberec is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Pivo Hroch Liberec. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#fbc907
Bright yellow used for accents, creating a cheerful and inviting feel.
Merriweather
Used for headings, providing a classic and readable look.
Hroch (Hippo)
The brand uses a hippo as its mascot.
Hippo
A cartoon hippo is used as a mascot, often depicted with a beer.
Barrel H
The logo features a barrel shape with the letter 'H' formed within it.
Hand-drawn style
The brewery's name is written in a distinctive, hand-drawn style font.
Cartoonish
The illustrations have a cartoonish style, particularly the hippo mascot.
Social Media Intelligence
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
