Pivovar Podlesí
The Innocent“Poctivé pivečko z Brd”
Serves Locals and tourists seeking traditional Czech beer and cuisine
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Pivovar Podlesí anchors on a vivid Orange (#f9bd32) as their primary brand signal, paired with Orange (#a3792c), and accented by Red. The palette leans warm — inviting and energetic.
#f9bd32
Primary
#a3792c
Secondary
#302f2c
Text
#331411
Accent
#4b0000
Accent
#000000
Background
Typography
Headings set in kelly slab (a slab serif — bold and impactful, blending tradition with modern punch), body in maitree (a serif — evoking tradition, authority, and print heritage). 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Pivovar Podlesí uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Pivovar Podlesí is casual and conversational, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
Food photography, Outdoor, Candid
natural
full_color
flat
horizontal
rounded
loose
image
Digital Footprint
Built on Wix, active on 2 social platforms.
Market Presence
Local market, headquartered in Pribram, CZ, communicating in 2 languages.
CZ
Pribram, CZ
local
en, cs
Pivovar Podlesí is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Pivovar Podlesí. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#f8c035
Golden yellow used for accents and highlights, evoking the color of beer and a sense of warmth.
Lobster
Used for headings and titles, providing a vintage and handcrafted feel.
Brewing Tradition
Emphasis on traditional brewing methods and local ingredients.
Decorative Serif
A highly stylized serif typeface with flourishes and decorative elements is used for the brewery's name.
Berry & Leaf Motif
The logo incorporates a recurring visual motif of berries and leaves, rendered in a detailed, vintage-inspired illustration style.
Mining Symbol
The logo includes a crest with crossed hammers, a symbol associated with mining, suggesting a connection to the region's industrial heritage.
Social Media Intelligence
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