Pizza West
The EverymanWhat Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Pizza West anchors on Red (#e71c23) as their primary brand signal, paired with Red (#241919), and accented by Red. The palette leans warm — inviting and energetic.
#e71c23
Primary
#241919
Secondary
#dfc4c4
Accent
#fdfdfd
Background
#f37578
Accent
#523317
Accent
Typography
Headings set in Roboto Slab (a slab serif — bold and impactful, blending tradition with modern punch), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Pizza West uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Pizza West is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
high_school
urgent
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ.
CZ
local
cs
Pizza West is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Pizza West. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Red
Used in the logo and website accents, specifically #e71c23, creating a sense of urgency and appetite.
Roboto Slab
Used for headings, providing a bold and readable design.
Logo Shape
The logo is contained within a distinctive red and white shape with rounded corners and a curved top.
Pizza West Font
The words "Pizza WEST" are written in a bold, sans-serif font.
Stylized W
The logo features a stylized red "W" above the words "Pizza WEST".
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
