PLAYzone logo

PLAYzone

The Everyman

PLAYzone.cz | Tvoříme esport v Česku a na Slovensku

Esports·Gaming Platform·est. 2009·playzone.cz

Serves Esports enthusiasts in Czech Republic and Slovakia

Merriweather SansCompetitiveEngagingEnthusiasticCommunity-focused10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

CommunityCompetitionEntertainmentProfessionalism

Color Intelligence

PLAYzone anchors on a muted Blue (#13181f) as their primary brand signal, paired with Green (#d6ebda), and accented by Blue. The palette balances warm and cool tones.

#ffffff

Background

#000000

Background

#13181f

Primary

#d6ebda

Secondary

#363d46

Accent

#fdf1d0

Accent

balanced palette(3w/3c)Blue · Green · Orange

Typography

Headings set in Merriweather Sans (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
Merriweather SansHeadingsSans Serif
Aa
ArialBodySans Serif
Aa
var(--bs-body-font-family)secondary_headingSans Serif
Aa
var(--bs-font-monospace)codeMonospace

Logo Anatomy

PLAYzone uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

PLAYzone is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate.

Enthusiasm
85%
Confidence
75%
Warmth
70%
Humor
65%
Technicality
50%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

playful

Signature Words

esportgamingstreamtournamentcommunity

Design Playbook

No design patterns detected

Digital Footprint

Built on Drupal, active on 5 social platforms.

Built withDrupal
Social
facebookinstagramtwitteryoutubetiktok

Market Presence

Regional presence, based in CZ.

Origin

CZ

Market Scope

regional

Languages

cs

PLAYzone is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by PLAYzone. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
IconText

Brand Codes

Tvoříme esport v Česku a na Slovensku

CatchphraseSupporting

Tagline on the website.

Consistency90%
WebsiteAdvertisingSocial
ActiveOccasional

Dark Teal

Signature ColorSupporting

Used in the website's header and footer.

Consistency80%
WebsiteSocial
ActiveOccasional

Merriweather Sans

Typography CodeSupporting

Used for headings, giving a modern and readable feel.

Consistency70%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram