What Drives Them
Relatable and down-to-earth. Connects through belonging.
Plevel emphasizes local sourcing, a charming and friendly personality, and a warm voice. This, combined with their heritage and signature color, suggests a focus on providing a delightful, locally-rooted floral experience.
Color Intelligence
Plevel anchors on Green (#b7ef87) as their primary brand signal, paired with Blue (#1f3d47). The palette leans cool — projecting trust and professionalism.
#444446
Background
#939293
Background
#6a696b
Background
#b3b3b3
Background
#b7ef87
Primary
#1f3d47
Secondary
Typography
3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Plevel uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Plevel is warm and approachable, energetic and passionate, simply spoken and accessible.
third
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on Webnode.
Market Presence
Local market, based in CZ.
CZ
local
cs
Plevel is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Plevel. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Founding Year
References the founding year of 2019.
Rose Red
The shade #e9322d is used for key elements.
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