Potraviny PLUS JIP Nuselská logo

Potraviny PLUS JIP Nuselská

The Ruler

PLUS

Retail·Food Retail·plus-potraviny.cz

Serves Price-conscious shoppers

Source Sans ProReliablePracticalCommunity-focused11/12 intel

What Drives Them

👑
The Ruler

Organized and dependable. Creates order and stability.

AffordabilityQualityLocal Focus

Color Intelligence

Potraviny PLUS JIP Nuselská anchors on a vivid Red (#ec1c24) as their primary brand signal, paired with Yellow (#fbc807), and accented by Orange. The palette leans warm — inviting and energetic.

#ec1c24

Primary

#fbc807

Secondary

#f36c16

Accent

#fff200

Accent

#1d6bae

Accent

#f1ede9

Accent

warm palette(5w/1c)Red · Yellow · Orange · Blue

Typography

Headings set in Georgia (a serif — evoking tradition, authority, and print heritage), body in Source Sans Pro (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast.

Aa
Source Sans ProBodySans Serif
Aa
GeorgiaHeadingsSerif

Logo Anatomy

Potraviny PLUS JIP Nuselská uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Potraviny PLUS JIP Nuselská is authoritative and decisive, energetic and passionate, simply spoken and accessible.

Enthusiasm
75%
Confidence
70%
Warmth
60%
Urgency
50%
Formality
40%
Voice Person

third

Reading Level

elementary

CTA Style

urgent

Signature Words

akceslevavýhodněčerstvépotraviny

Design Playbook

No design patterns detected

Digital Footprint

.

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

Potraviny PLUS JIP Nuselská is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Potraviny PLUS JIP Nuselská. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Bright Red

Signature ColorSupporting

Used for the PLUS logo and promotional elements, creating a sense of urgency and value.

Consistency90%
WebsiteAdvertising
ActiveOccasional

Bright Yellow

Signature ColorSupporting

Used for price tags and special offers.

Consistency80%
WebsiteAdvertising
ActiveOccasional

PLUS

Naming ConventionSupporting

Simple, positive, and memorable.

Consistency100%
WebsiteAdvertising
ActiveOccasional

PLUS wordmark

Typography CodeSupporting

The word "PLUS" is rendered in a bold, sans-serif typeface, often accompanied by a green plus sign.

Consistency90%
Website
ActiveOccasional

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