
Horská Chata Plzeňka
The Explorer“Horská chata Plzeňka - Ubytování i pro velké skupiny”
Serves Families with children, skiers, tourists, and large groups
What Drives Them
Pushes boundaries. Seeks new frontiers and experiences.
Color Intelligence
Horská Chata Plzeňka anchors on Blue (#379789) as their primary brand signal, paired with Yellow (#f9eab2), and accented by Green. The palette leans cool — projecting trust and professionalism.
#379789
Primary
#f9eab2
Secondary
#b0bd9a
Accent
#104141
Background
#67776a
Background
#000000
Background
Typography
Headings set in Familjen Grotesk (a sans-serif — clean, modern, and optimized for digital), body in Arial !important (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Horská Chata Plzeňka uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: rustic, natural, friendly.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
Horská Chata Plzeňka is warm and approachable, energetic and passionate, simply spoken and accessible.
third
high_school
soft
Signature Words
Design Playbook
nature, landscape, interior
natural
full_color
flat
navbar
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, based in CZ.
CZ
local
cs
Horská Chata Plzeňka is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Horská Chata Plzeňka. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants

Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Teal (#358e81)
Used in the logo and website design, representing nature and relaxation.
Familjen Grotesk
Used for headings, providing a friendly and readable appearance.
Horská Chata
Emphasizing the mountain chalet heritage.
House Icon
A stylized, simplified illustration of a house with a distinctive roofline and window arrangement, used as a logo.
Social Media Intelligence
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