Jídelna NA RŮŽKU
The Innocent“NA RŮŽKU - "poctivé obědy"”
Serves Local residents and workers seeking affordable meals
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Jídelna NA RŮŽKU anchors on Orange (#b3884d) as their primary brand signal, paired with Pink (#890326), and accented by Yellow. The palette leans warm — inviting and energetic.
#b3884d
Primary
#890326
Secondary
#32341b
Accent
#7b6024
Accent
#c8a4a5
Accent
#e5e5e5
Accent
Typography
Headings set in Amarante (a display face — designed for headlines and visual impact), body in Open Sans (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
Brand Character
Jídelna NA RŮŽKU is warm and approachable, energetic and passionate, simply spoken and accessible.
third
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, headquartered in Česká Skalice, CZ.
CZ
Česká Skalice, CZ
local
cs
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Brand Codes
poctivé obědy
Used in the title and description, emphasizing honesty and quality.
Amarante
Used for headings, giving a friendly and approachable feel.
Handwritten-style font
The logo and headings use a handwritten-style font, giving the brand a personal and informal feel.
Close-up food photography
The website features close-up, appetizing food photography, highlighting the freshness and quality of the meals.
Social Media Intelligence
Dívejte se na Facebooku na příspěvky, fotky a spoustu dalšího.
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