POHŘEBNÍ SLUŽBA VÁCLAVÍK
The InnocentWhat Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
POHŘEBNÍ SLUŽBA VÁCLAVÍK anchors on Orange (#ceb898) as their primary brand signal, paired with Orange (#e9deca), and accented by Orange. The palette leans warm — inviting and energetic.
#ceb898
Primary
#e9deca
Secondary
#a79776
Accent
#faf7f2
Background
#516344
Accent
#2d4156
Accent
Typography
POHŘEBNÍ SLUŽBA VÁCLAVÍK uses PT Sans across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.
Logo Anatomy
POHŘEBNÍ SLUŽBA VÁCLAVÍK uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
POHŘEBNÍ SLUŽBA VÁCLAVÍK is formal and professional, authoritative and decisive, warm and approachable.
first_plural
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in CZ.
CZ
local
cs
POHŘEBNÍ SLUŽBA VÁCLAVÍK is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by POHŘEBNÍ SLUŽBA VÁCLAVÍK. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Family Tradition
The business emphasizes its long-standing tradition and family-run nature.
Sepia Accent
Uses a sepia tone (#d4b893) for accents, creating a classic and respectful feel.
PT Sans
Consistent use of PT Sans for headings and body text.
Calligraphic Logo
The logo features an elegant, calligraphic font with flourishes, giving it a traditional and refined appearance.
Floral Arrangements
The website uses soft-focus photography of floral arrangements, particularly white roses, to evoke a sense of peace and sympathy.
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