Jaroslav Pícha- POHŘEBNICTVÍ
The InnocentWhat Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Jaroslav Pícha- POHŘEBNICTVÍ anchors on a vivid Blue (#0097f5) as their primary brand signal, paired with Blue (#c6e8fd), and accented by Gray. The palette balances warm and cool tones.
#0097f5
Primary
#c6e8fd
Secondary
#fdfeff
Background
#454545
Text
#c1c1c1
Accent
#e6e6e6
Accent
Typography
Headings set in Abril FatFace (a display face — designed for headlines and visual impact), body in Montserrat Flex (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Jaroslav Pícha- POHŘEBNICTVÍ uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Jaroslav Pícha- POHŘEBNICTVÍ is formal and professional, authoritative and decisive, warm and approachable — also simply spoken and accessible.
third
high_school
formal
Signature Words
Design Playbook
natural
full_color
flat
horizontal
rounded
comfortable
Digital Footprint
Built on Webnode 2.
Market Presence
Local market, headquartered in Hradec Králové, CZ.
CZ
Hradec Králové, CZ
local
cs
Jaroslav Pícha- POHŘEBNICTVÍ is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Jaroslav Pícha- POHŘEBNICTVÍ. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
Light Blue
Used for accents and links, specifically #0097f5.
Abril FatFace
Used for headings, creating a strong and traditional feel.
Tradition
Emphasis on experience and respectful service.
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