Point Café ● Bar ● Burger logo

Point Café ● Bar ● Burger

The Everyman
Food & Beverage·Restaurant·pointcafebrno.cz

Serves Young adults and locals

fahkwangCasualModernFriendlyRelaxed10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

CommunityQualityLocalExperience

Color Intelligence

and accented by Gray. The palette leans warm — inviting and energetic.

#424242

Text

#737373

Accent

#d5d5d5

Accent

#a2a2a2

Accent

#0e0e0e

Text

#fefefe

Background

warm palette(6w/0c)Gray

Typography

Headings set in fahkwang (a sans-serif — clean, modern, and optimized for digital), body in avenir-lt-w01_35-light1475496 (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
fahkwangHeadingsSans Serif
Aa
avenir-lt-w01_35-light1475496BodySans Serif
Aa
marmeladsecondary_headingSans Serif

Logo Anatomy

Point Café ● Bar ● Burger uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Point Café ● Bar ● Burger is casual and conversational, warm and approachable, energetic and passionate — also simply spoken and accessible.

Enthusiasm
81%
Warmth
66%
Confidence
64%
Humor
44%
Urgency
41%
Voice Person

first_singular

Reading Level

high_school

CTA Style

playful

Signature Words

cafébarburgerBrnopoint

Design Playbook

Photography

Food photography, Lifestyle

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

top

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on Wix, active on 2 social platforms.

Built withWix
Social
facebookinstagram

Market Presence

Local market, headquartered in Brno, CZ.

Origin

CZ

Headquarters

Brno, CZ

Market Scope

local

Languages

cs

Point Café ● Bar ● Burger is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Point Café ● Bar ● Burger. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Dark Gray (#424242)

Signature ColorSupporting

Used for the background and key design elements, creating a modern and urban feel.

Consistency80%
WebsiteSocial
ActiveOccasional

Fahkwang

Typography CodeSupporting

Used for headings, creating a distinctive and modern look.

Consistency70%
WebsiteSocial
ActiveOccasional

Point Café

Naming ConventionSupporting

Simple and memorable name.

Consistency95%
WebsiteSocial
ActiveOccasional

Point script

Typography CodeSupporting

The word "Point" is written in a distinctive, flowing script font.

Consistency90%
Website
ActiveOccasional

Rough circle

Signature ShapeSupporting

A roughly drawn circle partially encloses the brand name.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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