DAM, s.r.o. logo

DAM, s.r.o.

The Ruler
Healthcare·Medical Clinic·est. 2024·poliklinikadam.cz

Serves Residents of Prague 6 and surrounding areas

RobotoProfessionalReliableCaringModern11/12 intel

What Drives Them

👑
The Ruler

Organized and dependable. Creates order and stability.

Quality CarePatient FocusInnovationAccessibility

Color Intelligence

DAM, s.r.o. anchors on a muted Blue (#a2a3c9) as their primary brand signal, paired with Blue (#040293), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#a2a3c9

Primary

#040293

Secondary

#d3d5e2

Accent

#6f6eb7

Accent

#3a389a

Accent

#e0f6ef

Accent

cool palette(0w/6c)Blue · Green

Typography

Headings set in Rozha One (a display face — designed for headlines and visual impact), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
RobotoBodySans Serif
Aa
Roboto Slabsecondary_headingSlab Serif
Aa
Rozha OneHeadingsDisplay
Aa
RobotonavigationSans Serif

Logo Anatomy

DAM, s.r.o. uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

DAM, s.r.o. is formal and professional, authoritative and decisive.

Formality
80%
Confidence
80%
Warmth
60%
Technicality
60%
Enthusiasm
40%
Voice Person

third

Reading Level

high_school

CTA Style

formal

Signature Words

PoliklinikalékařůpracovišťAktuality

Design Playbook

Photography

Medical, Clinical

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

top

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on WordPress.

Built withWordPress

Market Presence

Local market, headquartered in Prague, CZ.

Origin

CZ

Headquarters

Prague, CZ

Market Scope

local

Languages

cs

DAM, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by DAM, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

DAM

Acronym CodeSupporting

The brand name is an acronym.

Consistency100%
Website
ActiveOccasional

Dark Blue

Signature ColorSupporting

Used in the logo and as a primary color.

Consistency80%
Website
ActiveOccasional

Star of Life

Cultural SymbolSupporting

A blue six-barred cross with the Rod of Asclepius in the center, commonly associated with emergency medical services.

Consistency90%
Website
ActiveOccasional

Professional Portrait

Photography Style CodeSupporting

A professional-looking portrait of a female doctor in a white coat with a stethoscope, used as a visual element on the website.

Consistency80%
Website
ActiveOccasional

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