
POTES s.r.o
The RulerServes Businesses and organizations requiring fire protection services and equipment
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
POTES s.r.o anchors on a muted Red (#f4edee) as their primary brand signal, paired with Green (#205f3b), and accented by Red. The palette leans warm — inviting and energetic.
#f4edee
Primary
#205f3b
Secondary
#e62838
Accent
#781616
Accent
#b6949b
Accent
#8e211d
Accent
Typography
Headings set in var(--font-heading-family) (a sans-serif — clean, modern, and optimized for digital), body in var(--font-body-family) (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
POTES s.r.o uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
POTES s.r.o is formal and professional, authoritative and decisive.
third
high_school
direct
Design Playbook
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on Shopify, active on 2 social platforms.
Market Presence
Nationwide presence, headquartered in Sobotín, CZ.
CZ
Sobotín, CZ
national
cs
POTES s.r.o is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by POTES s.r.o. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants

Primary Raster
Primary LogoBrand Codes
Fire Engine Red
Used for key elements related to fire safety.
var(--font-body-family)
Modern sans-serif font used for body text.
Green Crocodile Firefighter
A cartoon green crocodile wearing a red firefighter helmet and holding a hose is the company's mascot.
Social Media Intelligence
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