Potok.cz logo

Potok.cz

The Explorer

U10 PRO HIGHLAND přináší novou definici pracovního UTV. Verze PRO disponuje novým tříválcovým motorem s vyšším výkonem a je nabitá zcela novými technologiemi. Stroj je tišší,...

Automotive·ATV & Snowmobile Sales and Rental·potok.cz

Serves Outdoor enthusiasts and professionals requiring reliable utility vehicles.

Noto SansReliablePracticalAdventurousRugged11/12 intel

What Drives Them

🧭
The Explorer

Pushes boundaries. Seeks new frontiers and experiences.

QualityPerformanceCustomer ServiceInnovation

Color Intelligence

Potok.cz anchors on a vivid Yellow (#fef201) as their primary brand signal, paired with Blue (#272837), and accented by Yellow. The palette leans warm — inviting and energetic.

#fef201

Primary

#272837

Secondary

#787101

Accent

#000000

Background

#e25e1e

Accent

#9f9501

Accent

warm palette(5w/1c)Yellow · Blue · Orange

Typography

Headings set in Poppins (a sans-serif — clean, modern, and optimized for digital), body in Noto Sans (a sans-serif — clean, modern, and optimized for digital).

Aa
Noto SansBodySans Serif
Aa
PoppinsHeadingsSans Serif

Logo Anatomy

Potok.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, dynamic.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

5/10

moderndynamic

Brand Character

Potok.cz is casual and conversational, authoritative and decisive, energetic and passionate.

Enthusiasm
80%
Confidence
70%
Warmth
65%
Urgency
45%
Technicality
40%
Voice Person

third

Reading Level

middle_school

CTA Style

playful

Signature Words

čtyřkolkyskútryKrkonoše

Design Playbook

Photography

action, outdoor

Lighting

natural

Color Treatment

saturated

Icons

flat

Navigation

standard

Call to Action

rounded

Spacing

comfortable

Hero Approach

image_carousel

Dark Mode

Yes

Digital Footprint

active on 3 social platforms, offers dark mode.

Social
facebookinstagramyoutube

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

Potok.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Potok.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: rectangle

Complexity50%
moderndynamic

Brand Codes

Bright Yellow

Signature ColorSupporting

Used for the logo and key accents.

Consistency80%
WebsiteSocial
ActiveOccasional

Čtyřkolky, sněžné skútry a pásové systémy Krkonoše

CatchphraseSupporting

Describing the main products and location.

Consistency90%
WebsiteSocial
ActiveOccasional

Warning sign

Signature ShapeSupporting

A yellow warning sign with a black border and a black snowmobile icon inside.

Consistency90%
Website
ActiveOccasional

Potok.cz font

Typography CodeSupporting

The website name 'potok.cz' is written in a bold, yellow sans-serif font.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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