Výroba povidel a džemů - Miroslav Janča logo

Výroba povidel a džemů - Miroslav Janča

The Innocent
Food Production·Food Products·est. 1998·povidla.eu

Serves Consumers interested in traditional, locally-made food products

RalewayTraditionalFamily-orientedAuthenticLocal11/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

TraditionQualityNatural IngredientsLocal Sourcing

Color Intelligence

Výroba povidel a džemů - Miroslav Janča anchors on Orange (#c8aa8b) as their primary brand signal. The palette leans warm — inviting and energetic.

#75706d

Background

#fcfcfc

Background

#c8aa8b

Primary

#2e2521

Background

#4f4946

Text

#d3d0ce

Background

warm palette(6w/0c)Gray · Orange

Typography

Headings set in Raleway (a sans-serif — clean, modern, and optimized for digital), body in PT Serif (a serif — evoking tradition, authority, and print heritage). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.

Aa
RalewayHeadingsSans Serif
Aa
PT SerifBodySerif
Aa
ArialUISans Serif

Logo Anatomy

Výroba povidel a džemů - Miroslav Janča uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Výroba povidel a džemů - Miroslav Janča is authoritative and decisive, warm and approachable, simply spoken and accessible.

Warmth
80%
Confidence
70%
Nostalgia
70%
Enthusiasm
60%
Formality
50%
Voice Person

first_plural

Reading Level

high_school

CTA Style

soft

Signature Words

povidladžemůSlováckarecepturyNivnice

Design Playbook

Photography

Product photography, Food photography

Lighting

natural

Color Treatment

realistic

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on Shoptet.

Built withShoptet

Market Presence

Local market, headquartered in Nivnice, CZ.

Origin

CZ

Headquarters

Nivnice, CZ

Market Scope

local

Languages

cs

Výroba povidel a džemů - Miroslav Janča is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Výroba povidel a džemů - Miroslav Janča. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Dark Brown

Signature ColorSupporting

Used for the background and some text elements, specifically #2f2521.

Consistency75%
Website
ActiveOccasional

Rodinná firma ze Slovácka

Heritage ElementSupporting

Emphasizes the family tradition and regional origin.

Consistency90%
Website
ActiveOccasional

Původní receptura

Proprietary IngredientSupporting

Highlights the use of original recipes.

Consistency85%
Website
ActiveOccasional

Tradice výroby povidel

Origin StorySupporting

Highlights the tradition of plum jam production in the region.

Consistency80%
Website
ActiveOccasional

Povidla Janča script

Typography CodeSupporting

The brand name "Povidla Janča" is written in a distinctive, flowing script font with a flourish under the "J".

Consistency90%
Website
ActiveOccasional

Fruit icon

Illustration Style CodeSupporting

A simple, stylized illustration of a fruit (likely a plum or apricot) with a leaf is used as an icon above the brand name.

Consistency80%
Website
ActiveOccasional

Povidla Janča logo

Typography CodeSupporting

The logo features a distinctive, handwritten-style font for the words "Povidla Janča".

Consistency90%
Website
ActiveOccasional

Fruit illustration

Illustration Style CodeSupporting

The logo includes a simple, hand-drawn style illustration of a plum or similar fruit.

Consistency80%
Website
ActiveOccasional

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