Pracovní oděvy Alena
The Ruler“Pracovní a volnočasové oblečení, obuv a ochranné pomůcky”
Serves Tradespeople and workers needing protective clothing
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Pracovní oděvy Alena anchors on a vivid Yellow (#c6ac0a) as their primary brand signal, paired with Blue (#1b3981), and accented by Yellow. The palette leans warm — inviting and energetic.
#c6ac0a
Primary
#1b3981
Secondary
#ffdd08
Accent
#ffffff
Background
#4c4c4c
Text
#d5d2bb
Surface
Typography
Headings set in Oswald (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Pracovní oděvy Alena uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Pracovní oděvy Alena is authoritative and decisive, simply spoken and accessible.
third
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
Pracovní oděvy Alena is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Pracovní oděvy Alena. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Mustard Yellow
Used for accents and highlights, #c6ac0a.
Oswald
Used for headings, providing a bold and modern look.
Alena script
The word "Alena" is written in a distinctive, flowing script font.
Social Media Intelligence
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