Prague Ice Cream Festival

The Jester

Food & Beverage·Food Festival·pragueicecreamfestival.cz

Serves Families and ice cream enthusiasts

UbuntuFunFriendlyCommunity-focusedExciting11/12 intel

What Drives Them

🎭

The Jester

Finds joy in the moment. Connects through humor and lightheartedness.

CommunityEnjoymentQualityInnovation

Color Intelligence

Prague Ice Cream Festival anchors on Pink (#f17ea0) as their primary brand signal, paired with Blue (#1a5caa), and accented by Blue. The palette leans warm — inviting and energetic.

#f17ea0

Primary

#1a5caa

Secondary

#000000

Background

#2a3339

Accent

#ffffff

Background

#df677f

Accent

warm palette(4w/2c)Pink · Blue · Red

Typography

Prague Ice Cream Festival uses Ubuntu across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.

Ubuntu— BodySans Serif

Ubuntu— HeadingsSans Serif

Logo Anatomy

Prague Ice Cream Festival uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Prague Ice Cream Festival is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate and simply spoken and accessible and playful and witty.

Enthusiasm

90%

Warmth

80%

Confidence

70%

Humor

70%

Urgency

50%

Voice Person

first_plural

Reading Level

elementary

CTA Style

playful

Signature Words

zmrzlinafestivalpraguesvátekmilovníci

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress, active on 2 social platforms.

Websitehttps://pragueicecreamfestival.cz

Built withWordPress

Social

facebookinstagram

Market Presence

Local market, based in CZ.

Origin

Market Scope

local

Languages

Prague Ice Cream Festival is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Prague Ice Cream Festival. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG

Primary Logo

Combination Mark

IconText

Brand Codes

Bubblegum Pink

Signature ColorSupporting

Dominant color used throughout the website, creating a fun and playful atmosphere.

Consistency90%

WebsiteAdvertisingSocial

ActiveOccasional

Svátek všech milovníků zmrzliny

CatchphraseSupporting

Repeated phrase emphasizing the festival's focus on ice cream lovers.

Consistency80%

WebsiteAdvertisingSocial

ActiveOccasional

Ice Cream Cone Logo

Signature ShapeSupporting

A stylized ice cream cone shape is used as the logo for the Prague Ice Cream Festival.

Consistency90%

Website

ActiveOccasional

Festival Font

Typography CodeSupporting

The words 'Prague Ice Cream Festival' are written in a distinctive font.

Consistency70%

Website

ActiveOccasional

Social Media Intelligence

Facebook

Instagram

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