Pramenitá voda
The EverymanServes Households and businesses seeking convenient water delivery
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Pramenitá voda's core offering revolves around the reliable and convenient delivery of water, as highlighted by their emphasis on 'rozvoz vody' (water delivery), online ordering, and flexible delivery schedules. This focus on accessibility and ease of procurement defines their brand.
Color Intelligence
Pramenitá voda anchors on Blue (#e0eff9) as their primary brand signal, paired with Blue (#cadfeb), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#e0eff9
Primary
#cadfeb
Secondary
#a8c8d2
Accent
#588fa7
Accent
#45b5e0
Accent
#fdfdfe
Background
Typography
Headings set in Yanone Kaffeesatz (a sans-serif — clean, modern, and optimized for digital), body in Trajan Pro (a serif — evoking tradition, authority, and print heritage). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Pramenitá voda is authoritative and decisive, warm and approachable.
third
middle_school
direct
Signature Words
Design Playbook
product shots, lifestyle
natural
full_color
flat
horizontal
rounded
balanced
image_carousel
Digital Footprint
Built on PrestaShop, active on 1 social platform.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Pramenitá voda is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Pramenitá voda. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Teal Green
The brand uses a specific shade of teal green (#05666a) consistently in its logo, buttons, and accents.
Yanone Kaffeesatz Heading
The brand uses Yanone Kaffeesatz for headings, creating a distinctive visual style.
Water Type Naming
The brand names its water types based on their source or filtration method.
Blue Water Barrel
The brand uses distinctive blue water barrels for delivery.
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
