What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Prectene-knihy.cz anchors on a muted Orange (#40362a) as their primary brand signal, paired with Orange (#aa9d86), and accented by Orange. The palette leans warm — inviting and energetic.
#40362a
Primary
#aa9d86
Secondary
#746754
Accent
#d2d0cd
Accent
#f7e6d3
Accent
#fdfdfd
Background
Typography
Headings set in Open Sans (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Prectene-knihy.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Prectene-knihy.cz is simply spoken and accessible.
third
high_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on PrestaShop, active on 1 social platform.
Market Presence
Local market, based in CZ.
CZ
local
cs
Prectene-knihy.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Prectene-knihy.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Dark Brown
#43382c used for the background and text, evoking a sense of history and tradition.
Arial
Simple and readable font used for body text, ensuring clarity.
Old Books
The website uses images of old, worn books as a recurring visual motif, particularly in the logo and as a decorative element on the homepage.
Social Media Intelligence
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