CENTURY 21 Premium
The RulerServes High-end property buyers and sellers
What Drives Them
Commands authority and sets the standard for the category.
Color Intelligence
CENTURY 21 Premium anchors on a muted Orange (#a69977) as their primary brand signal, paired with Orange (#c6bea8), and accented by Orange. The palette leans warm — inviting and energetic.
#a69977
Primary
#c6bea8
Secondary
#e2ded3
Accent
#ffffff
Background
#111827
Accent
#e5e7eb
Accent
Typography
Headings set in typoldFont (a sans-serif — clean, modern, and optimized for digital), body in Barlow (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
CENTURY 21 Premium uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
CENTURY 21 Premium is formal and professional, authoritative and decisive.
third
college
formal
Signature Words
Design Playbook
professional, interior, architectural
natural
color
line
top
rounded
comfortable
image
Yes
Digital Footprint
Built on WordPress, active on 1 social platform, offers dark mode.
Market Presence
Regional presence, headquartered in Prague, CZ.
CZ
Prague, CZ
regional
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
#a69977
Used as a primary accent color for the logo and highlights.
Barlow
Used for headings and body text, providing a modern and readable appearance.
Social Media Intelligence
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