What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Primalatky.cz anchors on a vivid Orange (#fcaf00) as their primary brand signal, paired with Blue (#1e1d38), and accented by Blue. The palette balances warm and cool tones.
#fcaf00
Primary
#1e1d38
Secondary
#3b88ff
Accent
#00e25a
Accent
#d0d0cb
Accent
#5c5c56
Accent
Typography
Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Primalatky.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Primalatky.cz is authoritative and decisive.
third
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on Shoptet.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Primalatky.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Primalatky.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
D33A36
Red used for the logo and key elements.
Exo 2
Used for headings, giving a modern and bold impression.
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