PRIMO CAR
The Everyman“PRIMO CAR - Autorizovaný prodej a servis v Chebu a Mariánských Lázních”
Serves Individuals and families seeking new or used Renault and Dacia vehicles, and reliable car servicing.
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
PRIMO CAR anchors on Red (#e31f25) as their primary brand signal, paired with Blue (#104b88). The palette leans warm — inviting and energetic.
#c0c3cb
Background
#e31f25
Primary
#666666
Background
#fdfdfd
Background
#2d2d2d
Text
#104b88
Secondary
Typography
Headings set in NouvelR (a sans-serif — clean, modern, and optimized for digital), body in RenaultLife (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
PRIMO CAR uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
PRIMO CAR is formal and professional, authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
natural
full_color
flat
standard
rounded
moderate
image
Digital Footprint
Built on Webflow.
Market Presence
Local market, headquartered in Cheb, CZ.
CZ
Cheb, CZ
local
cs
PRIMO CAR is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by PRIMO CAR. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Renault Blue (#104b88)
Used in the logo and as an accent color throughout the website.
Renault Red (#e31f25)
Used in the logo and as an accent color throughout the website.
NouvelR
Used for headings and body text, providing a modern and clean look.
RenaultLife
Used for specific text elements, reinforcing the Renault brand identity.
More brands in Automotive
Explore other brands in this industry to compare visual identities.
