What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Ploty Richter anchors on a muted Green (#83a39a) as their primary brand signal, paired with Green (#03543c), and accented by Gray. The palette leans cool — projecting trust and professionalism.
#83a39a
Primary
#03543c
Secondary
#cbcdcd
Accent
#407968
Accent
#1d624e
Accent
#558778
Accent
Typography
Headings set in Arial (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Ploty Richter uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Ploty Richter is authoritative and decisive, warm and approachable, energetic and passionate.
first_plural
middle_school
direct
Signature Words
Design Playbook
product, stock
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, headquartered in Neplachovice, CZ.
CZ
Neplachovice, CZ
local
cs
Ploty Richter is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Ploty Richter. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Forest Green
Used in the logo and website headers, #024c36
Open Sans
Used for body text, creating a readable and accessible feel.
Czech Products
Emphasizes that the products are Czech-made.
Fence Pattern
A repeating pattern resembling a stylized fence or hedge is used as a visual motif.
Richter Ploty Font
The logo uses a specific sans-serif font for 'Richter ploty' that is bold and distinctive.
Social Media Intelligence
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